The first step in knowing where your business needs to go is taking stock of where you are right now. The same is true for your small business marketing…knowing what to measure and reviewing marketing analytics on a regular basis is an essential aspect of maximizing the ROI of your marketing endeavors. This is an often overlooked aspect of managing a small business marketing program, that’s why Charisma Ink offers turnkey marketing analytics to help small business owners measure the impact of their marketing programs.
From email marketing to SEO and website analytics, we offer reporting and insights to help you make the right decisions about your level of marketing expenditures, audience targeting and overall strategy. Consider how the following information and insights can help you make the most of the dollars you spend on your marketing programs:
- Development of your marketing analytics dashboard.
- Google Analytics implementation.
- Google Analytics reports and customized insights.
- Keyword research, analysis and monitoring.
- SEO analytics and monitoring.
- Email marketing analytics for Constant Contact, Mail Chimp, Campaign Monitor, Active Campaign, Emma and other email marketing platforms.
- Social media metrics and analysis for Facebook, LinkedIn, Twitter, Instagram, SnapChat and more.
- Social media advertising reports and insights.
- Monthly and quarterly reporting and insights for ongoing planning and refinement of your small business marketing program.
Contact the small business marketing experts at Charisma Ink to get the numbers you need to accurately assess your current marketing budget and plan, plus our expert analysis and insights to ensure you are maximizing your ROI.